LiveNation.Asia is back and this time they are bringing Simply Red to Hong Kong for his farewell concert. The concert will be held at the Hong Kong Convention and Exhibition Center on the 22nd of September and tickets can be bought from hkticketing.com. LiveNation has done this on a number of occasions, they specialize in bringing bands and famous singers to countries all over the world. When they bring them to the Asian market, they use the domain name livenation.asia. That is the benefit of having a good portfolio of names for your company, when you have events all over the world, you can be more specific with your marketing message and target the people better as well. Specialized division of labor can be practised, people can be brought in for different regions, they become experts and it helps the company on the whole.
SPIKES is back again, this time going to be held at the SUNTEC Exhibition Center in Singapore. The event which features world renown speakers from all the world is sure to draw in people from the marketing and advertising field. Sir Martin Sorrell, Chief Executive of WPP, Bryce Courtenay ,former CD
and best-selling author, Tony Fernandaz, founder of AirAsia,Andrew
Robertson, President and CEO of BBDO Worldwide, Howard Draft, Executive Chairman of Draftfcb and Bob Jeffrey, Chairman and CEO of JWT Worldwide, and many others. Networking Opportunities do not end when the sun goes down at the event, there are a bunch of evening networking events to line up to rub shoulders with the experts in the industry. Social media marketing is becoming a necessity for most business and this even will mainly focus on how to use it for the best advantage to your company.
