Rydges.Asia

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AHL is one of Australia's premier entertainment, hospitality, and tourism and leisure companies. They have 2 different kinds of business models, either opening their own branded places in different regions or by having joint ventures with other entities in the region where they want to open. They already have presence in Australia, New Zealand and Germany and by using this domain name, they can expand freely to different parts of Asia and even in reverse to different parts of the world showing that they are an Asian company. That is the great benefit of having this domain name, you can easily expand to different countries in the Asia Pacific region and when expanding abroad, you can show the company you are an Asian company and have that branding about you already there. Rydges is one of their brands which is their hotel branch, that is very good. When you have many brands under your company, getting a different domain name for each of them helps the SEO for each of them.


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