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ella Since our original profiling of her last year, Ella Koon has managed to explode even bigger on the entertainment stage.  Nowadays, you cannot turn on the TV, flip through the newspapers, or open a magazine without seeing an advertising or a publicity event starring the Hong Kong Diva sensation.

When it comes to the internet, Ella truly gets it.  She is one of very few artists in Hong Kong that fully utilizes online tools and media to promote her being and most importantly, engage with her huge fanbase.  She's fully involved with and manages a slew of social accounts including Facebook, Twitter, Sina (Weibo), Youtube, Youku, Yahoo Blog, Jacso Blog, AliveNotDead, and MySpace.

Recently, Ella's official website, (www.ella.asia) underwent a facelift and was relaunched along with her newest Album, "Being".  The new site features up-to-date social networking features and exclusive videos and photos. There is also a blog and commenting system that allow fans to interact with Ella. Of course fans can also connect to the Ella Store to purchase her new album along with previously released CDs.

In 2008, Ella Koon became the latest artist personality to adopt a .Asia domain. During the Hong Kong Creative Commons launch on October 25th, 2008 the singer/actress showed her support for the online community. Her then newly launched website (Stages) included a photo and desktop/mobile wallpaper gallery that is CC licensed, making it possible for her fans to download and redistribute her work under a Creative Commons License.
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