Like the example of Electronic Arts, which entered the Asian market because of its great potential and learnt something and took that model back to the United States and it was paying great dividends and now Sony Corporation has followed suit. The San Diego, Calif.-based company's Free Realms massively multiplayer online game has amassed 8 million registered users since its launch in April 2009. The model is the very simple one where people can play the game for free first and then pay for some special features like new swords or shields. Sony has not yet mentioned how many of their free players have taken up the option of becoming paid players but there are sure to be a substantial amount.Asian is slowly becoming the breeding ground where all good ideas are coming from. Now even the big companies from the West going down here and seeing ideas which can be used back home and bringing them back home and they are working wonders. Slowly everyone is going to be dependent on Asia for ideas. For people across the world they will know about the successful Asian game or model so even a Western company opening a gaming shop can use the ".Asia" domain name and get the Asian marketing pull and get more customers there. Another amazing potential.
Source: http://games.venturebeat.com
Image:Ian Muttoo
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