Here is a very juicy nugget of information for all you game designers out there. China's internet penetration rate is around 27%, compared to 70% or so in Japan and Korea. In spite of that, China still boasts the most number of internet users because if it's sheer big size. The number of online game users in China is now at 69 million people and this will skyrocket to 230 million online gamers in 2 years. The revenue from online gaming in China is projected to 73.1 billion Yuan in 3 years and this is a huge amount and will definitely make the Asian region the most profitable for online games. The whole of China represents Asia, more of the Asian population are getting online and becoming active in the online market, in social networking and games and others. People out there looking to develop their own gaming site, should use the model where the game is provided for free but if people want to add some equipment of other extras, they will have to pay money, this model has worked everywhere in Asia.
Source: http://www.reuters.com
Image: rahims
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