From far away in Spain, a company uses the domain name http://www.anycool.asia and they are selling electronic gadgets mainly targeting the Asian market. Asia has some cities which are quite insane about electronic gadget and Asia has the largest rate of mobile phone turnover, some people even own more than 2 mobile phones which is quite crazy. Once there is a new phone, camera in the market, people would be willing to splash the bucks and get their hands on it. Shops here like Broadway and Fortress get lots of business just because they are in the right field.Quite interesting about the site is the fact that someone from outside Asia saw value in the Asian market but could not physically get here so he opted to use the ".Asia" domain name and target the people here. On the contrary, he has the site in different languages and can even target his European customers telling them the goods are from Asia. Japanese electronic goods have always been well received everywhere in the world. One of the slogans of ".Asia" before was For Asia, From Asia so when someone targets someone in Asia and they are not there, it is still possible to enter the market.
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