The old days of flicking through newspapers, watching the television or listening the radio are slowly decreasing everyday and being replaced by the internet. Even advertisement has taken a turn for the worst, there are still print ads out there but if you are not online now with your offerings, you are shooting yourself in the foot. All of these traditional media are now migrating to the net at record speeds and will continue to do so. Another interesting statistic is that only 17% of the Asian population is currently online compared to 75% of them in the United States, so there is huge potential here too.It is not only advertising online which is becoming popular but many people undervalue the importance of a good domain name. They can do so much for your brand, imagine Google, Yahoo, Ebay, now these are big brands but 30 years ago, you mention google to someone and they would be What?, a nice catchy domain name can do wonders and you could build your whole business around that, the potential is enormous. With ".Asia" there is the added advantage of making a phrase from the domain name which gives it that cutting edge.
Source: http://pennysleuth.com/
Image: Jacob Bøtter
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